Categories : News

Why the Saudi League Is Attracting Big Stars (And What It Means)


Chris Yohou Avatar
⚽ Cristiano Ronaldo Fan?
Get authentic Cristiano Ronaldo jerseys and player-edition gear.
Shop Cristiano Ronaldo →

If you follow soccer in the U.S., you’ve probably seen the headlines: some of the biggest names in world football are moving to Saudi Arabia. Cristiano Ronaldo. Neymar. Karim Benzema. The Saudi Pro League used to be a footnote. Now it drives transfer windows and runs the offseason news cycle.

Here’s why elite players keep signing, the money and politics behind it, and what the shift means for the rest of world soccer, including how it stacks up against MLS.

What Is the Saudi Pro League?

Founded in 1976, the Saudi Pro League (SPL) is the top division of professional football in Saudi Arabia. As of the 2025-26 season, the league has 18 teams competing annually, with promotion and relegation from the lower division (First Division League).

  • Season: August to May
  • Teams: 18
  • Championship and relegation system
  • Top clubs: Al-Hilal, Al-Nassr, Al-Ittihad, Al-Ahli

Structurally it sits closest to MLS: a domestic league trying to raise its international profile through marquee signings and long-term investment.

Why Big Stars Are Moving There

1. Financial Incentives

The salaries are the headline. The deals Saudi clubs hand global stars rank among the richest in football history.

  • Cristiano Ronaldo reportedly earns over $200 million per year at Al-Nassr, including image rights and commercial deals.
  • Neymar, after leaving PSG, signed with Al-Hilal on a contract rumored to exceed $150 million per season, though injuries limited him to seven appearances before he returned to Santos in January 2025.
  • Benzema joined Al-Ittihad after winning the Ballon d’Or, in a deal surpassing $100 million.

Those numbers dwarf what most European or MLS clubs can match, which is why the pull is strongest for players at either the peak or the tail end of their careers.

According to CBS Sports’ report on Saudi football’s expansion, Saudi clubs collectively spent over $900 million on player acquisitions in 2023 alone.

2. State-Backed Strategy: Vision 2030

The spending isn’t random. It sits inside a national strategy.

Vision 2030 is the kingdom’s economic diversification plan, aimed at reducing dependence on oil and investing in sectors like tourism, entertainment, and sports. Football is a key pillar of this strategy, positioned as a tool of soft power to raise the country’s global profile.

The Public Investment Fund (PIF), which controls over $700 billion in assets, now owns or invests in several of the league’s biggest clubs, which gives them access to deep financial resources.

3. Ambitious Clubs and Upgraded Infrastructure

Saudi clubs are modernizing rapidly:

  • New training facilities
  • Renovated stadiums
  • Partnerships with top European clubs for knowledge exchange
  • Professional management and marketing teams

The upgrades widen the appeal beyond money, toward career legacy and day-to-day lifestyle.

JEDDAH, SAUDI ARABIA – FEBRUARY 18: The Al-Ittihad team line up for a team photo before the Saudi Pro League match between Al-Ittihad and Al-Riyadh at Prince Abdullah Al Faisal Stadium on February 18, 2024 in Jeddah, Saudi Arabia. (Photo by Khalid Alhaj/MB Media/Getty Images)

What It Means for World Football

A Shift in Transfer Market Power

European clubs now plan around Saudi money. It pushes up asking prices and changes how negotiations play out.

For example, Liverpool declined a $100 million offer for Mohamed Salah, but the fact that Saudi clubs can even bid at that level is unprecedented.

⚽ Karim Benzema jerseys
Get authentic Karim Benzema player-edition gear.
Shop Karim Benzema →

Saudi Arabia’s Global Positioning

The football push is one piece of a wider sports play. Saudi Arabia has also moved into golf (LIV Golf), boxing, and Formula 1.

For decades, top talent flowed one way: toward Europe. That assumption no longer holds.

Comparison to MLS Strategy

While the MLS also signs global stars (Beckham, Zlatan, Messi), its model is different:

  • Focused on long-term growth and domestic talent
  • League-wide salary cap and ownership model
  • Smaller budget compared to Saudi clubs

Still, both leagues bet on the same thing: use star power to grow the game.

According to ESPN’s coverage of Messi’s MLS debut, the Argentine’s arrival increased Apple TV MLS subscriptions by over 100%.

Interested in supporting the growing Saudi League? You can now find official gear and accessories online:

Trusted Sources

⚽ Support Al Hilal
Authentic Al Hilal jerseys, kits and gear.
Shop Al Hilal →

Rivalries, Attendance & Misconceptions

League Attendance Is Rising

While early criticism labeled the Saudi League a “ghost league,” attendances have steadily climbed, especially for high-profile fixtures.

  • Al-Hilal vs Al-Nassr (the “Riyadh Derby”) draws over 50,000 fans
  • Clubs now invest in fan engagement and stadium experiences

Breaking the “Retirement League” Label

While some stars are indeed past their prime, others like Rúben Neves and Malcom joined in their 20s, which points to a competitive, forward-looking project.

The results are starting to back that up. In May 2025, Al-Ahli won their first AFC Champions League Elite title with Riyad Mahrez, Roberto Firmino and Édouard Mendy in the squad. A month later, Al-Hilal knocked Manchester City out of the expanded FIFA Club World Cup in the United States, beating them 4-3 to reach the quarter-finals.

The Saudi Pro League has stopped being a side story. Between the money, the state backing, and the recruiting, it now has a real say in where the best players end up.

For U.S. fans, the league is worth following for more than Ronaldo’s next season. It signals where the sport’s money and power are heading.

Want to explore more? Check out our guides on:

FAQ

Why are so many famous soccer players joining the Saudi League?
Because of record-breaking salaries, government backing through Vision 2030, and club ambitions supported by the Saudi Public Investment Fund.

Is the Saudi Pro League better than MLS?
It depends on your criteria. The SPL currently has more global stars, but MLS offers a more structured, developmental model focused on long-term league growth.

How much do players earn in the Saudi League?
Top players can earn between $50 million and $200 million per season, including bonuses and endorsements.

Can Saudi clubs compete in the Champions League or Club World Cup? They can’t enter UEFA competitions, but they do qualify for the AFC Champions League Elite, which Al-Ahli won in 2025. Saudi sides also competed at the 2025 FIFA Club World Cup in the United States, where Al-Hilal reached the quarter-finals. Saudi Arabia will host the FIFA World Cup itself in 2034.

Where can I watch Saudi League matches in the US? Broadcast rights vary, but streaming platforms like Shahid and international deals are being expanded. Check the official SPL site for updates.

⚽ Don’t just read about it
Live the game.
Get authentic Saudi Pro League jerseys, kits & merchandise from the stars featured in this article.
Shop Saudi Pro League Gear →

4 1 vote
Article Rating
Subscribe
Notify of
0 Comments
Oldest
Newest Most Voted

More Content